MORF INDIA, established in 1998 as a partnership firm selling conventional domestic water purifiers and other household appliances, is today an ISO 9001:2008 certified and CRISIL rated private limited company and a leading player in water and waste water treatment industry. With thousands of customers across South India, we are a vertically integrated and professionally managed organization led by a dynamic team of qualified technocrats. 

Headquartered in Chennai, presently, we have full fledged branches in Chennai, Bangalore and Hyderabad. Shortly, we will be opening a branch in Cochin. 

Behind our company's success is our IN-HOUSE KNOWLEDGE HUB comprising environmental engineers, hydrogeologists, chemists, microbiologists and other related professionals. We have close to 100 employees in all our locations put together. These employees are sufficiently qualified and have been groomed to be specialists in their respective departments.

Over the years, we have developed a reputation for our flawless designs, cutting-edge technologies, quality products, seamless project execution capabilities and efficient after sales service. With a vast range of products (standard and customized) in our portfolio, we have designed, manufactured, erected and commissioned treatment/purification plants of varying sizes starting from a threshold domestic model of 12 LPH to a massive 5,00,000 LPD for a wide spectrum of applications on a turn key basis. 

In the area of after sales service, we initiated several innovative value additions - industry firsts - like Holiday Service, Comprehensive Guarantee and 24-hours Complaint Registration Facility. .

We have a fully equipped and efficiently manned state-of-the-art laboratory and possess the expertise to test any type of water (Raw Water / Sewage Water / Industrial Effluent / Sludge) on physical, chemical and biological parameters.

Our treatment plants are designed to be cost-effective and help optimize operational efficiencies thereby significantly lowering the running cost. All our product designs are based on advanced formula and our processes are governed by professional systems and procedures. These systems help us offer superior products, sound preventive maintenance support and timely service to all our customers. By creating tangible and quantifiable benefits to our customers, we have demonstrated time and again that efficient water management is indeed a value investment. 

We offer comprehensive solutions to myriad segments as diverse as homes, institutions, industries and communities. Our list of prestigious clients includes Government Organizations, Public Sector Companies, Indian Armed Forces, Central Research Institutes, Hotels, Restaurants, Hospitals, Universities, Colleges, Schools, Temples, Marriage Halls, Hostels, Charity Institutions, Corporates, IT Parks, Leather Tanneries, Marine Processing Companies, Fertilizer Manufacturers, Pharmaceuticals, Bottling Plants

OUR PRODUCTS ARE BACKED BY A WIDE GAMUT OF SERVICES

Vertically integrated services offered by us cover every aspect of our product range resulting in maximizing the overall performance level of our products. Our knowledgeable and responsive technical team comprises of experienced engineers, hydrogeologists, microbiologists and chemists who advice and guide our customers on output quality of the equipments, optimizing operational efficiencies, capacity augmentation, plant upgradation / automation, engineering support, reduction in recurring expenses, annual service contracts etc. We also offer some very critical allied support services like water management surveys, water audits, treatability and feasibility studies which add immense value to our core services.

Proper operation and maintenance of the products are very critical for maximum return on the investment (ROI). MORF has a team of very efficient and qualified service personnel who are professionally trained to swiftly and effectively attend to the service requirements of our customers. Utmost care is taken to ensure that genuine MORF-approved spare parts are used so that our products continue to operate with consistently optimal efficiency over longer periods of time. 

For us, the key emphasis is laid on 'Solution-Centric Approach' and 'Total Process Ownership' enabling our customers to enjoy a delightful usage experience of our products. This forms the crux of MORF service which is available at critical locations throughout South India. 

Our service network is under the direct control of our organization and all the service engineers and field technicians are direct company employees trained by MORF. Proper division of work within the service department ensures specialized focus and expertise in the assigned job. The ultimate objective is to achieve Maximum Customer Delight and hence periodical training and development programs are conducted to hone the skills of our service personnel and also to keep them abreast of various technological changes and market conditions. The trouble shooting capabilities and hands-on experience of our service personnel is backed by strategic and infrastructural support of our company. 

Our extensive service network which is strategically located (all branches and dealer points) greatly helps us in minimizing the downtime required to reach our customers and address the snags. We maintain a fully computerized data base of all our customers which runs into thousands of customers across South India and the customized software helps us track and monitor the performance of the supplied products and also ensure proper and timely supply of spares and consumables. 

Periodical surveys conducted by our customercare personnel ('We Care for You' format) amongst our customers help us in effectively addressing the gaps found in our service infrastructure. This exercise also throws up valuable insights into the customer preferences allowing us to innovate on our service offerings and improve the quality of our services from time to time. This 'Customer Engagement' has also resulted in a significant increase in the number of referrals we receive from our customers